Partner & COO
Carlos started as a Graphic Designer at Communicare Marketing. Later, he took a giant leap by becoming the Design Team Lead at TCS for PwC. Among his functions, he handled smooth coordination between Design and Brand Management. As a result, he was in charge of ensuring the proper applications of materials on PwC’s way to becoming a global brand. In 2013, Traibel began to work at Capicua as a UI Designer, focusing on US-based projects. Eventually, he transitioned to Project Manager and then into COO. Upon Capicua’s US office opening, led by Ismael Larrosa, Carlos took over as CEO of the venture. In personal terms, Carlos is our business’ point person with staff and clients. He’s incredibly intuitive and infinitely patient. Moreover, he relies on human approaches as a vital element to business success.